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Podcast: The Accidental Marketer Podcast
Episode: S.12, Ep. 1 -How Marketing Is Becoming More Helpful to Sales Teams Post-Pandemic
Description: Despite record sales, Pfizer recently announced big cuts to its sales force. Â What does this have to do with Marketing? Â A lot! Virtual sales calls will help marketers participate and analyze what really goes on at the point-of-B2B-sale. Â This will lead to more practical, powerful marketing strategies that will bolster the entire commercial function.