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Podcast: The Tom Ferry Podcast Experience
Episode: Build Your Brand and Generate Referrals Using Authentic Video | This Week in Marketing
Description: What does it take to successfully build your brand and generate referrals using social media video? It does take time, but when you do it the right way, it doesnβt have to take a lot of stress.
Video should be fun, collaborative, and a personal dialogue between you and your clients. If youβre looking for an example, you need to check out Miami super-agent, Luz Abreu. This week, Jason Pantana spoke with Luz about what it takes to make the kind of truly authentic video that can generate referrals.
No matter what stage of y...