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Podcast: Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your Career
Episode: Why You Need the Four Key Incremental "Yeses" for Closing Deals
Description: Building a project with the prospect taps into the Ikea Effect; we buy into what we help create. Making incremental decisions and blending your ideas with a potential client allows you to arrive at the best solution to their problem. There are four incremental yeses you need to obtain to secure a project. The first is clarifying the outcome of the project and giving the prospect the opportunity to modify the goals. The second is getting agreement on the process timeline.. The third is the team. At what level...