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Podcast: Perfume Room
Episode: 45. The Drugstore Fragrance Brand That's Giving *Niche* (w/ Good Chemistry Fragrance Director Greta Pagel)
Description: My quest for high quality, great-smelling fragrance that costs less than a SweetGreen salad is never-ending, and today I chat with Greta Pagel—the Fragrance Director of the brand I think does it best: Good Chemistry. Greta leads all fragrance development and strategy at Good Chemistry and ILLUME (including perfume, personal care, and home fragrance). We discuss what happened to some of our favorite discontinued gems (looking at you Brainiac)/ if they’ll ever come back, secrets notes, how Greta got into fragrance development professionally, the process of creating your fave mass-market scents, the newness that is Coco Blush, and...