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Podcast: Theme Park Insider
Episode: Telling Original Stories, with Universal's Dale Mason
Description: Established IP can help in developing a world-class theme park or attraction, but it's not necessary. Dale Mason, Vice President and Executive Art Director at Universal Creative, talks about how he and he team developed the original mythology that drives Universal Orlando's acclaimed Volcano Bay park.--- Support this podcast: https://podcasters.spotify.com/pod/show/themeparkinsider/support This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit themeparkinsider.substack.com