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Podcast: A SEAT at THE TABLE: Helping business leaders grow their influence
Episode: A Master Salesman Shares His Secrets to Winning More Business
Description: Calling on customers has become such a standard part of most businesses that we tend to take it for granted.We have our habitual way of approaching customers and don’t often think about whether this approach is as effective as it could be.We assume that people who don’t buy our products or who are not even interested hearing about them, just aren’t the right prospects for us.But what if it wasn’t the customer. What it was the way we approach customers - especially new ones - that’s not as eff...