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Podcast: THRIVE, a Paychex Business Podcast
Episode: Salesforce Executive Vice President Talks the Importance of Customer Relationship Management (CRM) Software To Small Businesses
Description: Building and maintaining customer relationships is more important now than ever before. With that in mind, many businesses are looking into customer relationship management (CRM), and may be asking themselves, βIs it time to invest in CRM software?β In this episode, Meredith Schmidt, Executive Vice President, General Manager of Salesforce Essentials and SMB at Salesforce, is talking with Gene Marks about the importance of CRM for small businesses, how to be sure you are taking full advantage of the software capabilities, the future ofΒ Salesforce, and more.
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