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Podcast: Strategy Hour | Online Marketing for Business Growth
Episode: Client Acquisition Has Changed: Here's What You Need to Lean Into
Description: Over the last three to six months we’ve been hearing a common complaint from business owners that they need more leads. Guys, quit panicking. There are a few market shifts that we need to be aware of, but they’re not necessarily changing how you’re going to acquire clients. Everything with clients may feel like it’s changing but in fact, everything is the same! We’re serious; everything is the same.  Marketing is cyclical. You’re going to have something that works now that may not work in 6 months, and then in 2 years, that thing could co...