Want to create an interactive transcript for this episode?
Podcast: The Ad Podcast
Episode: Dave Larson - Former CMO of 5.11 Tactical
Description: In this episode I interview the former CMO of 5.11 Tactical Dave Larson about his amazing career in sports marketing at brands like Rebook, Nike, Brooks, G4, The Women's Tennis Association, UnderArmor and finally 5.11 Tactical.Â
We cover a host of topics including never taking jobs for the money and that titles don't mean anything.Â
Dave gives us some amazing insight about working closely with Phil Knight of Nike and Warren Buffett.Â
Dave got to work with a host of sports icons throughout his career including Pete Sampras, Serena Williams, Anna Kournikova, Andre Agassi, John Mce...