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Podcast: Get A Better Broadcast, Podcast and Voice-Over Voice
Episode: 0605 – What’s In Your Briefs
Description: 2022.08.28– 0605 – What’s In Your BriefsWhat’s in your briefsWho is this for? - In other words, who is your target audience, the listener you want to hear this message and act upon it. That should usually be much narrower than “everyone”, so it could be a grandmother in her 70s, or a young businesswoman in her twenties, or new parents. Every different audience will lead you to have a different tone, or attitude, when you read the script. You can usually have a guess by looking at the script and what it’s about and how it’s w...