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Podcast: The Content Cocktail Hour
Episode: How to Recruit and Hire a Modern Day Marketer with Darryl Praill of Agorapulse
Description:
Darryl Praill is the CMO at Agorapulse, a Canadian social media management software company. The topic of today's discussion is how to recruit, hire, and onboard excellent marketers. As the need for skilled marketers grows, hiring has become highly competitive in the past 2-3 years. Darryl emphasizes that a candidate's online presence as well as their personal networks and contacts play a significant role in the recruiting process. Because overturn is common, Darryl suggests using a project management tool to record work, hiring internally when possible, and cross-training new hires. 0:00 Introduction 1:03 Conversation with Darryl 2:52 Modern...