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Podcast: The Joel Evan Show
Episode: 152. The Dorito Effect: The Origin of Food Cravings & How To End Them - Mark Schatzker
Description: This week I'm blessed to have Mark Schatzker, author of the Dorito Effect: The Surprising New Truth About Food & FlavorΒ and The End of Craving on the show. We dive deep into how chemically altering food through "flavoring" has unfortunately altered are brain chemistry and is probably a main driver towards the obesity epidemic. Why do we have flavor in the first place? Why are Italians in Northern Italy eating pasta, pizza, pork fat, cheese, the same macronutrient profile as those in the Southern United States, yet obesity in Italy is minuscule? We talk about how enriching and fortifying y...