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Proof-of-PR

Welcome to Proof-of-PR: Your passport to the world of public relations for teams building onchain. I'm your host, Kelley Weaver, CEO of Melrose PR, a leading provider of crypto communications and PR strategy, and Founder of Bitwire, the modern newswire reimagined for today's comms professionals. Get ready for an inside look into the future of finance, technology, and entrepreneurship from those driving innovation in the crypto space. Join us as we learn how they generate headlines, cut through the noise and grow their brand awareness through media placements, press mentions and thought leadership. These are the stories behind their success. ...

Season 4 Episode 2: Creating Impactful Communication Strategies (ft. Kristyna Mazankova)

47 mins; March 24, 2026

Season 4 Episode 1: Cutting Through the Crypto Noise (ft. Amanda Whitcroft)

35 mins; March 24, 2026

Season 3 Episode 10: Advice & Insights from Podcasting in Web3 (ft. Dylan Grabowski)

46 mins; October 23, 2025

Season 3 Episode 9: Building Authentic Communities in Crypto (ft. Erica Kang)

48 mins; September 11, 2025

Season 3 Episode 8: Managing Communications & Community for your Organization (ft. Tom Bruni)

24 mins; August 28, 2025

Season 3 Episode 7: PR & Comms Insights from Melrose Professionals (ft. Alex Gil & Eunice Hwangbo)

41 mins; August 14, 2025

Season 3 Episode 6: Building Relationships & Founder Storytelling in Crypto PR (ft. Samantha Yap)

42 mins; July 31, 2025

Season 3 Episode 5 - Elizabeth Olson, Former Head of Marketing - Bitcoin at Magic Eden

35 mins; July 17, 2025

Season 3 Episode 4: Importance of Founder Thought Leadership in Brand Strategy (ft. Keli Callaghan)

36 mins; July 03, 2025

Season 3 Episode 3: The Key to Maximizing Visibility in Crypto Comms (ft. Kelsey Ruiz)

44 mins; June 19, 2025

Season 3 Episode 2: From Marketing & Comms, to Corporate Leadership at Centrifuge (ft. Bhaji Illuminati)

25 mins; June 05, 2025

Proof-of-PR Season 3 Episode 1: The Secret behind Engaging Op-eds in Crypto (ft. Cath Jenkin)

44 mins; May 22, 2025

Proof-of-PR Season 2 Episode 10: Asylum Venture's John Wu on Harnessing the Power of Crypto Twitter (X)

38 mins; July 09, 2024

Proof-of-PR Season 2 Episode 9: Bringing Math to Market with Aztec Protocol CMO Claire Kart

43 mins; June 24, 2024

Proof-of-PR Season 2 Episode 8: The Art of Media Relations with Co-Founder of Opening Bell Daily Phil Rosen

24 mins; June 11, 2024

Proof-of-PR Season 2 Episode 7: The Defiant Founder and CEO Camila Russo On Trailblazing DeFi Reporting

33 mins; May 28, 2024

Proof-of-PR Season 2 Episode 6: Crypto Beyond Bloomberg: From Traditional Reporting To Decential Media With Matt Leising

38 mins; May 14, 2024

Proof-of-PR Season 2 Episode 5: DL News Asia Correspondent Callan Quinn on Key Differences in APAC Reporting + Interviewing

23 mins; April 30, 2024

Proof-of-PR Season 2 Episode 4: 10 to 1 Public Relations President and Founder Josh Weiss on the Art of Storytelling

45 mins; April 16, 2024

Proof-of-PR Season 2 Episode 3: Unlocking Web3 Talent with Founder of Up Top Search Founder Dan Eskow

50 mins; April 02, 2024

Proof-of-PR Season 2 Episode 2: Coinbound CEO Ty Smith on Marketing Magic + Resilience

36 mins; March 19, 2024

Proof-of-PR Season 2 Episode 1: Blockworks Opinion Editor on the Key Ingredients to a Strong Op-Ed + How She Sources Content

26 mins; March 05, 2024

Proof-of-PR Episode 10: Bitcoin Communications Powerhouse Aubrey Strobel On The Art of Social Strategies

35 mins; September 26, 2023

Proof-of-PR Episode 9: Josh Hubberman on the Intersection of Culture and Blockchain

45 mins; September 12, 2023

Proof-of-PR Episode 8: TechCrunch Reporter Jacquelyn Melinek on Autonomy in Journalism & the Symbiotic Relationship with PR

46 mins; August 29, 2023

Proof-of-PR Episode 7: Joe Nakamoto on Covering Bitcoin Only at CoinTelegraph and BTC Adoption IRL

49 mins; August 15, 2023

Proof-of-PR Episode 6: Kelsey McGuire on Marketing in the Web3 Space and Transitioning from Web2

31 mins; August 01, 2023

Proof-of-PR Episode 5: Cory Klippsten on Using PR and Twitter to Drive a Strong Media Presence

49 mins; July 18, 2023

Proof-of-PR Episode 4: Isabel Foxen Duke on the Press Launch of Bitcoin Ordinals

50 mins; July 04, 2023

Proof-of-PR Episode 3: Cam Thompson on How to Build Effective Reporter Relationships in the Space

44 mins; June 20, 2023

Proof-of-PR Episode 2: Hailey Lennon on Building Twitter Influence in Bitcoin & Web3

39 mins; June 07, 2023

Proof-of-PR Episode 1: Abram Smith on How to Effectively Navigate a Crypto PR Crisis

54 mins; June 06, 2023

Mina Co-Founders on Changing Power Dynamics on the Web

25 mins; October 08, 2020

Tram Vo on Green Cities and the Future of Transportation

17 mins; September 17, 2020

Regulatory Tensions and Forecasts with Carol Van Cleef

27 mins; September 03, 2020

Connecting Wall Street to Mainstreet with Sunayna Tuteja of TD Ameritrade

30 mins; July 02, 2020

Crypto Crimes with CipherTrace

26 mins; June 18, 2020

Blockchain Education with Hercode

29 mins; June 04, 2020

Episode 305: Special on Communications During Crisis

31 mins; May 14, 2020

ScaDe with Emre Tekisalp of Coda Protocol

22 mins; May 07, 2020

The Blockchain Trilemma with Michelle Chuang of Asensys

18 mins; April 16, 2020

Crypto Lending with Alex Mashinsky of Celsius Network

24 secs; April 02, 2020

Data and Digital Assets with Tongtong Gong of Amberdata

23 mins; March 19, 2020

Season 2 Finale: Bitcoin Cashback with Will Reeves

29 mins; December 19, 2019

GiveBitcoin with Cory Klippsten

29 mins; December 05, 2019

Crypto Yelp with Kevin Ting

18 mins; November 21, 2019

Episode 214: Cryptopreneurs with Dennis Lewis

20 mins; November 07, 2019

Breaking a Record with the Women of CryptoMondays

59 mins; October 24, 2019

Dan Conway on Confessions of a Crypto Millionaire

38 mins; October 10, 2019

Digital Gold with Cynthia Blanchard and Julie Mei

32 mins; September 26, 2019

Dash Payments with Michael Seitz

22 mins; September 12, 2019

Bitcoin Pizza with Sam Radocchia

35 mins; August 22, 2019

Blockchain For Everyone with Sir John Hargrave

29 mins; August 08, 2019

Zuck Bucks with Colin Fausnaught

28 mins; July 25, 2019

Crypto Law with Rebecca Rettig and Marc Boiron

29 mins; July 18, 2019

Crypto Hedge Funds, Mining, and More with Rena Shah

29 mins; June 27, 2019

The BitBus and the Future of Bitcoin by CryptoStache

31 mins; June 06, 2019

Special Joint Episode with The Coin Boys

57 mins; May 30, 2019

Make Bitcoin Fun Again with David Bailey

23 mins; May 16, 2019

Ken Brook (MetaX), Nash Foster (Pyrofex), and Tijana Damjanovic Gertner (Anchor) on Achieving Mass Adoption

25 mins; May 02, 2019

Bryce Bladon on the Impact of CryptoKitties

25 mins; January 10, 2019

Ian Balina on Trading Strategy

32 mins; January 03, 2019

Arthur Gervais on Crypto Micropayments

23 mins; December 27, 2018

Women of Crypto Entrepreneurs on Crypto Startups

50 mins; December 20, 2018

Jeremy Musighi on Using Crypto to Aid the Developing World

23 mins; December 13, 2018

Ana De Sousa on Crypto Startups and Impacting Adoption

21 mins; December 06, 2018

Kevin Beauregard on Auctioning Tokenized Assets

22 mins; November 29, 2018

Simona Pop on Bettering Communities Globally with Bounties

28 mins; November 21, 2018

Dylan Dewdney on Truly Private Crypto Transactions

23 mins; November 15, 2018

Sloane Trugman on Blockchain Powering Thriving Global Economies

28 mins; November 08, 2018

Micah Winkelspecht on Giving Power Back to the Individual

27 mins; November 01, 2018

Zayi Reyes of MetaX on Progress in Blockchain Marketing

17 mins; October 25, 2018

Steve Beauregard on Developing Blockchain Businesses

24 mins; October 18, 2018

Susan Brazer on Investing in Transformative Technologies

25 mins; October 11, 2018

Applications of Blockchain

45 mins; October 04, 2018

Kirill Bensonoff on Crypto Trading

18 mins; September 20, 2018

Anita Motwani on Borrowing and Lending on the Blockchain

25 mins; September 13, 2018

Juan Hernandez on Trading for the General Public via Security Tokens

19 mins; September 06, 2018

Tricia Martinez on Using Blockchain to Advance Opportunities in Emerging Markets

25 mins; August 30, 2018

David Bleznak on Accessible Trading

23 mins; August 23, 2018

Bailey Reutzel Unveils Reporting on Crypto

23 mins; August 16, 2018

Gavin Douglas on Integrating Successful Participation TV Technology onto the Blockchain

28 mins; August 09, 2018

Nisa Amoils on Building Blockchain Communities

18 mins; August 02, 2018

Kunal Desai on Crypto Trading

31 mins; July 26, 2018

Jacqueline Kwok On A Superior Crypto Wallet

21 mins; July 19, 2018

Peter Kirby on Protecting Financial Transactions

25 mins; July 12, 2018

Chitra Ragavan On Making Crypto Accessible

20 mins; July 05, 2018

Spl.yt Team Talks Equal Opportunity Marketplaces

21 mins; June 28, 2018

Ada Jonušė on Combining Health and Tech

25 mins; June 21, 2018

Saul Hudson on Collaborative Communication with Blockchain Startups

31 mins; June 14, 2018

Kim LaFleur Talks Security Token Academy

31 mins; June 07, 2018

Felipe Huicochea Talks Crypto in Developing Countries

27 mins; May 31, 2018

Leigh Cuen Talks Cryptocurrency and the Sex Industry

21 mins; May 24, 2018

Parker McCurley Talks Applying Blockchain to Practical Problems

22 mins; May 17, 2018

Emma Channing Talks Recent ICO Trends

26 mins; May 10, 2018

John Wise Talks Blockchain for Search Engines

30 mins; May 03, 2018

Matthew Schutte and Sami Van Ness from Holo discuss a truly peer-to-peer internet

34 mins; April 26, 2018

Tim Lloyd Talks Anti-Money Laundering and ICO Regulation

33 mins; April 19, 2018

Sam Radocchia Talks Non-Finance Blockchain Use Cases

29 mins; April 12, 2018

Ira Herman Talks Blockchain Basics

37 mins; April 05, 2018

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