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The Likeable Expert Podcast
"Michael Katz's Likeable Expert Gazette focuses on helping professional service firms get more clients, more easily. It's published every other Friday."
It's *Not* in the Knowing
5 mins; January 27, 2026
Are You Solving the Right Problem?
7 mins; January 15, 2026
Gym Dandy
6 mins; December 08, 2025
Give More to Get More
6 mins; November 17, 2025
Forest Gumped
6 mins; November 02, 2025
Most Things Don't Matter
5 mins; October 13, 2025
Bear Necessities
5 mins; September 22, 2025
Impersonal Personalization
5 mins; September 07, 2025
I Scream for Ice Cream
3 mins; August 26, 2025
Nonobvious Pricing
6 mins; August 12, 2025
Broken Newsletter Stats
6 mins; July 26, 2025
The Sound of One Hand Marketing (7/11/25)
5 mins; July 14, 2025
Shake It Up
5 mins; June 27, 2025
Should I Stay or Should I Go?
6 mins; June 16, 2025
Late Night Lessons
6 mins; June 04, 2025
Artificial (Lack Of) Intelligence (5/16/25)
6 mins; May 19, 2025
Nobody Buys Process
5 mins; April 29, 2025
Some Guys Have All The Luck
6 mins; April 13, 2025
Beauty and the Beast
5 mins; March 31, 2025
Passion Is A Nice-To-Have
5 mins; March 17, 2025
Lessons From Eleven Newsletters
6 mins; March 05, 2025
Mind the Gap
3 mins; February 10, 2025
Lessons From a Dishwasher
4 mins; January 26, 2025
Give More to Get More
4 mins; January 11, 2025
Choice Is Overrated
6 mins; January 02, 2025
Judged By Our Judgement
5 mins; December 09, 2024
A Simple Writing Fix
6 mins; November 25, 2024
Total Recall
6 mins; November 03, 2024
Time Is On My Side
6 mins; October 21, 2024
A Puzzling Situation
7 mins; October 07, 2024
Game Time
5 mins; September 24, 2024
Eye of the Hurricane
6 mins; September 09, 2024
Very Superstitious
5 mins; August 25, 2024
AI Denialism
6 mins; August 10, 2024
Find Your Sweet Spot
5 mins; July 28, 2024
Solo Rules Are Different Rules
5 mins; July 15, 2024
At Home On the Range
5 mins; June 30, 2024
3 Ways You Are Better Than A.I.
5 mins; June 17, 2024
Freeze Frame
5 mins; June 03, 2024
Three Wrong Things
6 mins; May 19, 2024
Color-Coded Marketing
7 mins; May 05, 2024
Predictable Unpredictability
4 mins; April 21, 2024
Your Marketing Shortcut
5 mins; April 07, 2024
Wautomation
5 mins; March 25, 2024
Off the Beaten Path
5 mins; March 10, 2024
You're Fixing the Wrong Thing
5 mins; February 19, 2024
The Sports Bra
5 mins; February 05, 2024
Be Like Mike
5 mins; January 21, 2024
In Trust We Trust
5 mins; January 06, 2024
Chain Gang
5 mins; December 18, 2023
Free Prize Inside
5 mins; December 04, 2023
The World According to You
5 mins; November 19, 2023
Hard Habit to Brake
5 mins; November 05, 2023
Take Advantage of Your Advantage
6 mins; September 30, 2023
Stand-Up, and Be Counted
5 mins; September 18, 2023
Insight Beats Information
3 mins; September 02, 2023
What a Difference a Difference Makes
5 mins; August 20, 2023
The 80% Solution
4 mins; August 04, 2023
In the Summertime
4 mins; July 24, 2023
Godzilla Wants Your Job
4 mins; July 08, 2023
Counting Crows
5 mins; June 23, 2023
Different Rules, Different Tools
6 mins; June 03, 2023
The Curse of Knowledge
4 mins; May 20, 2023
Simply *Not* the Best
6 mins; April 28, 2023
Why Newsletters Fail
5 mins; April 14, 2023
The Time Is Now
5 mins; March 31, 2023
Trust-Based Marketing
6 mins; March 17, 2023
Language Lab Lessons
6 mins; February 24, 2023
I Hear You Knocking
5 mins; February 13, 2023
Not So Risky Business
5 mins; January 28, 2023
Too Small to Fail
7 mins; January 15, 2023
I *NOT* Robot
6 mins; December 17, 2022
Reverse Healing
5 mins; December 06, 2022
Off-Peak Performance
4 mins; November 19, 2022
One-Armed Bandit
6 mins; November 07, 2022
Should You Speak For Free?
6 mins; October 15, 2022
Ice Ice Baby
5 mins; September 23, 2022
Lessons From King Henry
6 mins; September 13, 2022
Coffee Shop Marketing
6 mins; September 04, 2022
What I Learned at the Ballpark
5 mins; August 14, 2022
Running for Safety
3 mins; July 22, 2022
Get Off the Marketing Couch
5 mins; July 11, 2022
3 Ideas for Throwing Shade
5 mins; June 21, 2022
How Does Your Garden Grow?
6 mins; June 05, 2022
The Heart of the Matter
5 mins; May 23, 2022
Hold On to Your Business
6 mins; May 09, 2022
A Snail Mail Tail
6 mins; April 28, 2022
A Hard Habit to Break
5 mins; April 11, 2022
How I Write This Newsletter
5 mins; March 27, 2022
Simply the Best
5 mins; March 11, 2022
Lines in the Marketing Sand
8 mins; February 18, 2022
Add Meat to Your Bones
5 mins; January 28, 2022
Shower The People
5 mins; January 21, 2022
Don't Do These 2 Things
6 mins; December 17, 2021
Crystal Blue Persuasion
4 mins; December 06, 2021
Profanity in Your Newsletter?
5 mins; December 06, 2021
The Bigness of Smallness
5 mins; October 31, 2021
Different is Better Than Better
4 mins; October 17, 2021
Rekindle Your Newsletter
6 mins; September 24, 2021
Voices Carry
5 mins; September 13, 2021
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