WTF Gym Talk
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Want To Replicate Your Business? Some Food For Thought
24 mins; April 03, 2026
Annoyed With Your Employees? This Is For You
24 mins; April 01, 2026
Firing Staff Made Easy
18 mins; March 30, 2026
Talking CrossFit w/ Andrew Charlesworth
57 mins; March 27, 2026
Have This Team Assembled Before Searching For A Building To Lease or Buy
11 mins; March 18, 2026
Your Gym's Service Is Not Unique
22 mins; March 16, 2026
95% Of You Won't Invest In This To Grow Your Business, And That Sucks.
30 mins; March 13, 2026
Oakwell Beer Spa: A Masterclass In Hospitality and Finding The Whi
59 mins; March 11, 2026
What Gym Owners Can Learn From PornHub
20 mins; March 09, 2026
We Have Retention All Wrong
23 mins; March 06, 2026
Delivery Conditions In Commercial Real Estate
8 mins; March 04, 2026
Core Values Are A Waste Of Your Time
12 mins; March 02, 2026
Don't Try To Be The Best. Do This Instead.
18 mins; February 27, 2026
If You’re Not Willing To Do This, Don’t Complain About Your Business Problems
16 mins; February 25, 2026
Compounding Effects of Cancellations on Referrals
9 mins; February 23, 2026
How To Negotiate Your Personal Guarantee
8 mins; February 20, 2026
Prepare, Be Practical, Be Patient - Keys To Success
16 mins; February 18, 2026
Lease Economics That Won't Hurt Your Gym
10 mins; February 16, 2026
Know How To Tweak Your Financial Model
18 mins; February 13, 2026
How To Play Hide & Seek w/ ICE at Crunch Fitness
33 mins; February 06, 2026
Prepare For The Worst, Hope For The Best
9 mins; February 04, 2026
Business Advice To Online Coaches and Gym Owners w/ Paul Oneid
69 hours 36 mins; February 02, 2026
This Is Supposed To Be Hard
14 mins; January 30, 2026
You're Using Nuance To Describe Your Service At The Wrong Time
10 mins; January 28, 2026
Creating A Business In Which The Mission Is More Important Than The P&L w/ Jason Khalipa
55 mins; January 26, 2026
Creating Leverage In Negotiations
10 mins; January 16, 2026
3 Levers To Pull To Negotiate The Cost Of Your Lease
15 mins; January 14, 2026
Write Copy That DOESN'T Sound Appealing
13 mins; January 12, 2026
500 Members In Under 10 Months w/ Empire Training Academy
72 hours 8 mins; January 09, 2026
HVLC - This Group Fitness Model Is Taking Over (High Variety, Low Complexity)
21 mins; December 10, 2025
Mastering 24/7 Workload | MADabolic Franchise Conference Keynote 25'
52 mins; December 08, 2025
Initial Concept Call | Hiring A GC For Your Gym's Construction
18 mins; November 26, 2025
Initial Concept Call | Who Do You Solve Problems For??
13 mins; November 24, 2025
Should Your Coaches Have A Side Hustle??
19 mins; November 17, 2025
The Problem(s) In Your Gym - Is It A FEATURE or a BUG?
17 mins; November 10, 2025
Is Your Market Saturated w/ Fitness? Think Again.
18 mins; November 07, 2025
The ACTUAL Training Age Of Your Core Customer
17 mins; November 03, 2025
You're Less Than $100k Away From Having The Business You Want
14 mins; October 31, 2025
Stop Complaining - This Is What You Asked For!!
11 mins; October 29, 2025
3 P's For Buying A Building
19 mins; October 27, 2025
Brand Awareness vs. Location Awareness
14 mins; October 22, 2025
Business Instagram Hack For Retention and B2B Collabs
9 mins; October 20, 2025
Why Do Gym Owners Do This??
19 mins; October 17, 2025
Keep Your NNN Cost Low
10 mins; October 15, 2025
Distractions In Business
13 mins; October 13, 2025
Should You Ask For TI When Leasing?
17 mins; October 10, 2025
When Is Your Business Idea Too Risky?
14 mins; October 03, 2025
Lobby In Your Gym - Dope or Dumb AF?
15 mins; October 01, 2025
Include These Items In Your Business Plan
21 mins; September 29, 2025
The Content Experiment I Just Ran...
15 mins; September 12, 2025
The Most Important Skill To Have To Own A Successful Gym
13 mins; September 10, 2025
Taking Over An Existing Gym's Space
11 mins; September 08, 2025
Leverage Local Pride In Your Brand (Not The Gay Kind)
11 mins; September 05, 2025
Thinking of Hiring A Sales Manager For Your Gym?
16 mins; September 03, 2025
Don't Fuck This Up If Opening Additional Locations
8 mins; August 29, 2025
This Is Not Customer Service
15 mins; August 27, 2025
Business Lessons From WHOOP
14 mins; August 25, 2025
Is This A Shit Idea Or A Great One??
20 mins; July 16, 2025
97% Of Gym Owners Couldn't Do This If They Had To
17 mins; July 14, 2025
My Nose Job & Your Business Acumen
13 mins; July 11, 2025
Why I Like Traditional & SBA Loans For Gyms
14 mins; July 09, 2025
Adding Classes To Your Schedule For Owners Who Aren't Dumbasses
19 mins; July 07, 2025
Interior Design For Your Gym
12 mins; July 04, 2025
The Best Exit Interview For Membership Cancellations
12 mins; July 02, 2025
Visiting The Garage Gym w/ Kieran Williams
19 mins; June 30, 2025
Role Onboarding
11 mins; May 30, 2025
Building An Open Gym Model From Scratch w/ Oro Athletic
69 hours 17 mins; May 29, 2025
Unconventional Way To Position Your Gym In Marketing
12 mins; May 28, 2025
Do You Have This Business Owner Fantasy? Or Is It Just Me??
17 mins; May 23, 2025
Life Advice For Gym Owners
14 mins; May 21, 2025
How To Hit RESET In Your Business
18 mins; May 19, 2025
Shitty Plans > Standing Still
10 mins; May 16, 2025
An Exercise To Dial In Your Core Customer
16 mins; May 14, 2025
If It's Not A Fuck Yes, It's A Fuck No.
13 mins; May 07, 2025
Renewing Your Existing Lease
17 mins; May 05, 2025
Potential vs. Reality: Most Of You Have This Ass Backwards
15 mins; May 02, 2025
Live Call w/ Coaches and Gym Owners Who Need To Clarify Their Messaging
52 mins; April 30, 2025
A Better Understanding of Your Core Customer
15 mins; April 11, 2025
This Training & Rehab Brand Is Impressive AF w/ Orka Performance
45 mins; April 09, 2025
Client Experience Audit
14 mins; April 07, 2025
How To Test Your Business Model Practically
19 mins; April 04, 2025
Converting To Semi-Private Training Model
26 mins; April 02, 2025
Nearly $3MM In Revenue Via Semi-Private Training w/ Pratt Personal Training
62 hours 49 mins; March 31, 2025
Why I Love The Staff-less Open Gym Model
27 mins; March 28, 2025
Talking Shop w/ CEO of PushPress, Dan Uyemura
59 mins; March 21, 2025
Did You Forget To Build A Business While Building Your Business?
15 mins; March 19, 2025
This Is Obvious, But Rarely Put Into Practice
13 mins; March 14, 2025
24/7 Open Gym Model: The Garage Gym w/ Kieran Williams
57 mins; March 12, 2025
3 Groups You Need To Always Be Talking To
24 mins; March 10, 2025
Conversation w/ Sam Tooley, founder of Alpha Fit Club
55 mins; February 28, 2025
The Ability To Fire Someone Has Unexpected Benefits
18 mins; February 26, 2025
Different Owner Mindsets, But They Are All Successful.
16 mins; February 19, 2025
"Just Following Up!" Needs To Die
8 mins; February 17, 2025
Don't Train Staff If You Couldn't Be Hired For The Role Yourself
16 mins; February 14, 2025
How Much Can You Spend To Acquire A Customer?
18 mins; February 10, 2025
Q&A Instead of CTA
19 mins; February 07, 2025
Leasing Within Shopping Plazas
17 mins; February 05, 2025
Negotiating Tenant Improvement Allowance
16 mins; February 03, 2025
Fuck The Loud Minority
15 mins; January 31, 2025
My Thoughts On Group Fitness 2.0 | Longevity
12 mins; January 29, 2025