Want to create an interactive transcript for this episode?
Podcast: BE THAT LAWYER
Episode: BE THAT LAWYER LIVE!: International Business Development for Lawyers with Clare Fanner and Catherine O’Connell Part 2
Description: In this episode, Steve Fretzin, Clare Fanner, and Catherine O'Connell discuss:Producing content for SEO, social media, and the desired exposure. Collaboration not competition with other lawyers.Where to invest time and get business from existing clients. What to consider before doing business internationally.  Key Takeaways:Creating content is less of an issue, but how to show that content trips up a lot of lawyers. As the lawyer, you don’t have to write the entire article, just jot down a few sentences and the rest can be worked out later with other sources.Collab...