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Podcast: This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
Episode: Down Goes Meta
Description: Twitter gets a new Chief Twit, while Meta (Facebook) sees its stock plummet to levels not seen since 2016. Is a drop in advertising to blame or is there something deeper marketers should worry about? MrBeast's content brand could be valued at $1.5 billion dollars. What can we learn from MrBeast's strategy from a content and diversification perspective? Joe leverages a US government ban on China to call for TikTok's removal, while Robert talks about the perils of influencer marketing. This week's links: Twitter Gets New Leader Meta's Distasterous Results <...