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This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.

Was Anthropic's Leak an Accident or a Campaign?

66 hours 57 mins; April 03, 2026

When Platforms Panic, Ads Follow

72 hours 3 mins; March 27, 2026

The Rise of the "Alternatively Influential" (524)

71 hours 39 mins; March 20, 2026

AI Can Now Do Marketing. Now What? (523)

67 hours 56 mins; March 13, 2026

AI Chaos, McDonald's Weirdness, and the Rise of the 90-Second Drama

67 hours 22 mins; March 06, 2026

Is Brand Advertising Dead? + A Heated AI Debate

83 hours 42 mins; February 27, 2026

Big Tech on Trial, OpenAI's Next Move, and Apple's Late Entry?

57 mins; February 20, 2026

NFL Marketing Wins Big with Bad Bunny

77 hours 49 mins; February 13, 2026

The Ultimate Rants & Raves Supercut Episode (518)

49 mins; February 06, 2026

Special "Ask Us Anything" Episode

51 mins; January 30, 2026

AI Partnerships, Ads in ChatGPT, and the "Most Amazing" Super Bowl Bet

71 hours 52 mins; January 23, 2026

The Death of Dead Marketing

48 mins; January 16, 2026

Instagram Puts Burden of AI Slop on Creators

70 hours 54 mins; January 09, 2026

The Biggest Marketing Stories Coming In 2026

40 mins; January 02, 2026

2026 Content & Marketing Predictions (plus a 2025 Review)

58 mins; December 26, 2025

Knowledge Workers Freak Out Over AI

60 hours 52 mins; December 19, 2025

Disney + OpenAI?, The $100B Studio Fight, and Robert's AI Music Experiment

74 hours 39 mins; December 12, 2025

Black Friday Blues, Ultra-Niche Creators, and the K-Shaped Reality

74 hours 55 mins; December 05, 2025

Is Human Content Creation Over? The Gemini Episode (508)

73 hours 25 mins; November 28, 2025

The Future of AI: What Marketers Must Do Now [Special Episode]

51 mins; November 21, 2025

META: The Least Ethical Company on the Planet

65 hours 13 mins; November 14, 2025

AI on the Charts, Coke's Holiday Play, and the Future of Work

66 hours 43 mins; November 07, 2025

AI, Layoffs, and the Next Trillion-Dollar IPO?

69 hours 23 mins; October 31, 2025

Atlas Shrugged: Is OpenAI Coming for Google?

68 hours 29 mins; October 24, 2025

Ohhhh Claude!

63 hours 10 mins; October 17, 2025

The Era of AI-Made Everything

69 hours 55 mins; October 10, 2025

500 Hours of Marketing, Rants, and Football [Special Episode]

73 hours 21 mins; October 03, 2025

The Rise of Creators, the Fall of Studios

62 hours 13 mins; September 26, 2025

TikTok You Don't Stop

69 hours 17 mins; September 19, 2025

Is Reddit the Missing Piece in Your Content Marketing Strategy?

64 hours 10 mins; September 12, 2025

Is AI Burning Down Google's Empire? + NFL Predictions

67 hours 38 mins; September 05, 2025

Cracker Barrel, Uranus and CEX: Marketing News this Week

66 hours 31 mins; August 29, 2025

The Golden Age of Content Marketing

68 hours 27 mins; August 22, 2025

Have the Search Wars Started Over Again?

61 hours 32 mins; August 15, 2025

The Future of Influencer Marketing Is NOT What You Think

73 hours 45 mins; August 08, 2025

How to Future-Proof Your Brain, Body, and Business [Special Episode]

30 mins; August 01, 2025

The Mullet Content Strategy [Special Episode]

43 mins; July 25, 2025

The Marketing Profession Is In Danger. Here's One Solution [Special Episode]

20 mins; July 18, 2025

OpenAI Needs a Nap and So Do You [Special Episode]

41 mins; July 11, 2025

Critical: Your Marketing Job Plan B [Special Episode]

65 hours 25 mins; July 04, 2025

AI Slop and What Mamdani's Win Means for Marketing

66 hours 39 mins; June 27, 2025

Marketing Survival Tips Post AI & Social

62 hours 5 mins; June 20, 2025

The Future of AI [Report]

70 hours 24 mins; June 13, 2025

AI and The Rise of the Individual Creator

70 hours 59 mins; June 06, 2025

AI Blackmail, Layoffs and Hot Yoga

77 hours 22 mins; May 30, 2025

Uh Oh. Google and Apple In Big Trouble Now.

75 hours 33 mins; May 23, 2025

AEO and Sperm Racing

72 hours 49 mins; May 16, 2025

The AI Panic Ride

74 hours 47 mins; May 09, 2025

The Rise of the Content Entrepreneur - Research [Special Episode]

39 mins; May 02, 2025

Do Trump's Policies Help Content Marketers?

72 hours 30 mins; April 25, 2025

Sam and Elon's Billionaire Pillow Fight (476)

75 hours 5 mins; April 18, 2025

Thou Shalt Build on Rented Land (475)

73 hours 6 mins; April 11, 2025

Into the Dumbery

69 hours 17 mins; April 04, 2025

The 5 Keys to Content Marketing Success [Special Episode]

49 mins; March 28, 2025

Heading Toward Marketing Recession

71 hours 0 mins; March 21, 2025

Content Marketing M&A Starting to Heat Up

70 hours 8 mins; March 14, 2025

Media's Death Creates Huge Opportunity for Brands

65 hours 32 mins; March 07, 2025

Vertical AI Content Creation Next Big B2B Boom

71 hours 4 mins; February 28, 2025

Is Google Primed to Buy Reddit?

57 mins; February 21, 2025

Super Bowl Ad Winners & Highest Ratings in History (467)

67 hours 10 mins; February 14, 2025

OpenAI's Deep Research and Super Bowl Marketing (466)

63 hours 3 mins; February 07, 2025

Cling, Cling, Cling...DeepSeek Strikes Back

69 hours 57 mins; January 31, 2025

Will Meta Buy TikTok?

82 hours 0 mins; January 24, 2025

How to Be Content Marketing Meh in 2025

34 mins; January 17, 2025

How AI Bots Will Dominate the Future of Social Media

62 hours 3 mins; January 10, 2025

2025 Content Marketing Predictions [Special Episode]

57 mins; January 03, 2025

2024 Lessons Learned [Special Episode]

52 mins; December 27, 2024

The Future Big Four Social Media. Did You Choose Correctly?

66 hours 40 mins; December 20, 2024

Is Sora a Game Changer for Marketers and Creators?

47 mins; December 13, 2024

Will TikTok Challenge Amazon's Retail Dominance? (457)

75 hours 53 mins; December 06, 2024

Unconventional Content Marketing Strategies [Special Episode]

42 mins; November 29, 2024

Valuable Friction [Special Episode] (455)

43 mins; November 22, 2024

Four Secret Questions [Special Episode]

56 mins; November 15, 2024

Election Marketing: Why Trump Won

42 mins; November 08, 2024

Big Opportunity for Brands in Local Content

68 hours 0 mins; November 01, 2024

2025 Content Marketing Trends [Special Episode] (451)

49 mins; October 25, 2024

The Huge Opportunity to Build Trust with Media

72 hours 34 mins; October 18, 2024

Humans No Longer Needed for Audio?

70 hours 58 mins; October 11, 2024

Your Content Marketing Questions Are Answered [Special Episode]

55 mins; October 04, 2024

X Takes Free Speech to a New Level

71 hours 28 mins; September 27, 2024

Will OpenAI's Seeds Grow a Strawberry Harvest?

75 hours 37 mins; September 20, 2024

How We Use AI for Content and Marketing [Special Episode]

57 mins; September 13, 2024

Zuck and Musk Get What They Want

65 hours 39 mins; September 06, 2024

The 2024 NFL Predictions Show [Special Episode]

49 mins; August 30, 2024

What Content Marketers Can Learn from the DNC

66 hours 23 mins; August 23, 2024

Reddit's Big Opportunity for Brands

61 hours 27 mins; August 16, 2024

X Goes Full Idiot Mode in Suing Advertisers

69 hours 56 mins; August 09, 2024

Content Marketing Gets a Health Check

65 hours 36 mins; August 02, 2024

Google Eats Cookie Policy

68 hours 55 mins; July 26, 2024

Are We In a Marketing Recession?

70 hours 35 mins; July 19, 2024

Is the Influencer Economy Beginning to Crack?

67 hours 10 mins; July 12, 2024

Did Marketing Eat Content Marketing?

49 mins; July 05, 2024

Supreme Court Makes Nice with White House Over Disinformation

70 hours 50 mins; June 28, 2024

Is the Smartphone Killing Us?

66 hours 44 mins; June 21, 2024

Is Google the Big Loser in Apple Intelligence?

68 hours 46 mins; June 14, 2024

Is Twitter/X Dead or Making a Comeback? (431)

71 hours 0 mins; June 07, 2024

Does the GoogleGate Leak Even Matter? (430)

71 hours 2 mins; May 31, 2024

AI Continues to Eat Media Companies

71 hours 15 mins; May 24, 2024

Live from CEX 2024 (with special guest Philip Hernandez)

31 mins; May 20, 2024

It's Raining AI

70 hours 28 mins; May 17, 2024

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This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

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