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This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.

TikTok Sues US Government

73 hours 18 mins; May 10, 2024

Instagram's Dirty Little Secret

72 hours 31 mins; May 03, 2024

TikTok Is Banned! What Happens Now?

69 hours 46 mins; April 26, 2024

Are Corporate Social Media Handles Dead?

72 hours 54 mins; April 19, 2024

The Rebirth of Print as Innovative Marketing

72 hours 33 mins; April 12, 2024

Our Most Impactful Business Books of All-Time [Special Episode]

43 mins; April 05, 2024

Here Comes Social Media Verification

65 hours 46 mins; March 29, 2024

Apple Shows AI Weakness with Google Deal

73 hours 42 mins; March 22, 2024

AI Content: Time Is Running Out to Get Your Content House in Order (419)

74 hours 57 mins; March 15, 2024

12 Secrets to Content Marketing Success [Special Episode]

56 mins; March 08, 2024

Vice Implodes. What's Wrong with the News Media Model?

69 hours 40 mins; March 01, 2024

OpenAI, Google, Billy Joel and More AI Craziness

70 hours 20 mins; February 23, 2024

Secrets to Growing a Content Brand [Special Episode]

53 mins; February 16, 2024

Is Content Exclusivity Dead?

67 hours 39 mins; February 09, 2024

Deepfakes and Small Screens Overshadow Marketing in 2024

69 hours 29 mins; February 02, 2024

Big Opportunity for Content Marketing Acquisitions

71 hours 2 mins; January 26, 2024

Apple Plays Havoc with Podcast Industry

71 hours 6 mins; January 19, 2024

The Water Polo-Playing Squirrels Episode

72 hours 17 mins; January 12, 2024

Digital Is Crowdy [The Search for Differentiation]

71 hours 24 mins; January 05, 2024

Content Marketing Confessions and Pet Peeves [Special Episode]

58 mins; December 29, 2023

2024 Content Marketing Predictions Show [Special Episode]

59 mins; December 22, 2023

Short-Form Video Is the New Marketing Gateway Drug

74 hours 52 mins; December 15, 2023

Will Gemini Be Google's Search Savior?

71 hours 55 mins; December 08, 2023

Is Elon Destroying X on Purpose?

69 hours 4 mins; December 01, 2023

The Mess at OpenAI

78 hours 26 mins; November 24, 2023

AI Is Becoming Normalized. That's a Problem.

66 hours 48 mins; November 17, 2023

Grading Our 2023 Content Marketing Predictions [Special Episode]

54 mins; November 10, 2023

AI & The Melting of Truth

67 hours 25 mins; November 03, 2023

Meta Chooses Profits Over Kids

73 hours 37 mins; October 27, 2023

X Makes First Major Move to Payments Platform

70 hours 23 mins; October 20, 2023

AI Chatbots Run Amok

68 hours 28 mins; October 13, 2023

The Painful Death of X: The Everything App

72 hours 39 mins; October 06, 2023

Surviving a Content Marketing World [Special Episode]

54 mins; September 29, 2023

A Media Business Dumpster Fire

69 hours 54 mins; September 22, 2023

Amazon Evicts More Creators

70 hours 32 mins; September 15, 2023

AI Continues To Eat Media Business Models

68 hours 47 mins; September 08, 2023

The Next Thing in Content, Amazing Cases, and "If We Had a Job" - Office Hours Special Episode (391)

56 mins; September 01, 2023

Is the Advertising Crisis Over?

72 hours 13 mins; August 25, 2023

Fake Content Everywhere [and what to do]

72 hours 47 mins; August 18, 2023

ESPN - The Sportsbook

72 hours 25 mins; August 11, 2023

AI Everywhere All At Once

71 hours 35 mins; August 04, 2023

Elon Flips the Bird (386)

69 hours 25 mins; July 28, 2023

The Death of Business Books?

75 hours 32 mins; July 21, 2023

The Mouse Meets the Mac

63 hours 59 mins; July 14, 2023

Elon Gets Tangled in Threads

68 hours 21 mins; July 07, 2023

You Need to Pay Attention to This [Special Episode]

62 hours 48 mins; June 30, 2023

The Elon Zuckerberg Ultimate Cage Fight

74 hours 13 mins; June 23, 2023

In TikTok We Trust?

63 hours 31 mins; June 16, 2023

The LIV/PGA Merger: What Can Brands Learn? (379)

75 hours 6 mins; June 09, 2023

AI: The End Is Near

72 hours 5 mins; June 02, 2023

Meta to Announce Twitter Competitor Called Instaflop (377)

64 hours 31 mins; May 26, 2023

Clear & Present Altman

73 hours 15 mins; May 19, 2023

The Battle for Trust

71 hours 43 mins; May 12, 2023

Robert and Joe Live from CEX: Creator Economy Expo

39 mins; May 05, 2023

AI in Content: How Much Is Too Much?

72 hours 31 mins; April 28, 2023

Twitter X and Its Boujie Verification Service

65 hours 57 mins; April 20, 2023

TikTok's Lemon8 Battles Instagram

67 hours 15 mins; April 14, 2023

10 Proven Ways to Build an Audience [Special Episode]

44 mins; April 07, 2023

Invest in Substack: Baller Move or Desperation Play?

62 hours 4 mins; March 31, 2023

Is TikTok a Spy Balloon In Your Pants?

66 hours 20 mins; March 24, 2023

A Marketing Masterclass from Ryan Reynolds

62 hours 42 mins; March 17, 2023

US TikTok Ban Goes Too Far

69 hours 14 mins; March 10, 2023

Say Goodbye to Free Social Media

68 hours 33 mins; March 03, 2023

A Deep Dive into ChatGPT and Marketing AI [Special Episode]

41 mins; February 24, 2023

Is AI Content a Race to the Bottom?

70 hours 29 mins; February 17, 2023

A Special Episode: The Accurate Future of Social Media

39 mins; February 10, 2023

An AI Content Buffet with a Side of Search

67 hours 53 mins; February 03, 2023

The Future of Podcasting: Is a Bear Market on the Horizon?

68 hours 52 mins; January 27, 2023

The Battle for AI Dominance

71 hours 55 mins; January 20, 2023

Inside Joe and Robert's Business Models [Special Episode]

54 mins; January 13, 2023

Apple to Manufacture Snow Goggles

68 hours 13 mins; January 06, 2023

The Big 2023 Marketing Predictions Episode

52 mins; December 30, 2022

Twitter: The Musical

61 hours 44 mins; December 23, 2022

Say Goodbye to TikTok in the USA

67 hours 13 mins; December 16, 2022

ChatGPT Goes Matrix

63 hours 28 mins; December 09, 2022

The Dumpster Fire at Twitter: Opportunities?

56 mins; December 02, 2022

Special Episode: Why Is the Media Business So Difficult?

64 hours 20 mins; November 25, 2022

Watch out Twitter ... Here Comes Mastodon

65 hours 14 mins; November 18, 2022

B2B Content Marketing: Opportunities and Trends [Special Episode]

58 mins; November 11, 2022

Breaking Twitter News: Everything Marketers Need to Know

61 hours 8 mins; November 01, 2022

Down Goes Meta

63 hours 55 mins; October 28, 2022

Ye Parlays Parler Bet

58 mins; October 21, 2022

Social Media Giveth, then Taketh Away

61 hours 59 mins; October 14, 2022

The Musky Scent of Twitter

70 hours 41 mins; October 07, 2022

Creator Economy Goes Bear Market

67 hours 20 mins; September 30, 2022

Spotify trolls Amazon's Earhole Strategy

69 hours 56 mins; September 23, 2022

The Future of Content Marketing

57 mins; September 16, 2022

Special Episode: Behind the Scenes of This Old Marketing

75 hours 15 mins; September 09, 2022

The Future of Truth Social

71 hours 9 mins; September 02, 2022

Google...We Want to See Your Manager

71 hours 9 mins; August 26, 2022

Zuck's Metaverse Is Embarrassing

75 hours 53 mins; August 19, 2022

Could You Sell Your Content Marketing Division?

72 hours 56 mins; August 12, 2022

Is Twitter Setting Up for a New Acquirer?

72 hours 16 mins; August 05, 2022

TikTok Is Due for a Correction

69 hours 20 mins; July 29, 2022

Netflix, TikTok, AI and Acquisitions

67 hours 24 mins; July 22, 2022

Elon Owes Twitter $16 Billion

67 hours 41 mins; July 15, 2022

Taking Platform Censorship of Creators Seriously

70 hours 57 mins; July 08, 2022

How Long Does it Take for Content Success?

72 hours 22 mins; July 01, 2022

Twitter's All-in-One Creator Strategy Might Work

68 hours 51 mins; June 24, 2022

Web3 and Crypto Are Only Mostly Dead

64 hours 42 mins; June 17, 2022

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This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose

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