Want to create an interactive transcript for this episode?
Podcast: More Perfect Marketing
Episode: The One About "Less Is More" Marketing (with Mickey Anderson)
Description: "Hard work is only a tiny portion of what actually generates happiness and success in our lives." Those are the words of our guest, Mickey Anderson, a marketing and sales strategist and conversion copywriter.
In this episode, Mickey and David explore the idea that "less is more" in marketing. And how it's possible to streamline your efforts and still build a powerful and profitable business.
Mickey has done work for global enterprises, large, medium and small businesses, nonprofits and trade events. As a military wife, mother and agency owner, she found herself burnt out...extra...