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Podcast: The Groove
Episode: How Yummy is Personalizing Experiences to Grow Revenue and Retention
Description: If youβve ever ordered food delivery or hailed a ride in Venezuela, Bolivia, Peru, Chile, Ecuador, or Panama, then you know how ubiquitous Yummy is. They boast a 2,860% year-over-year growth in completed orders. Itβs quick and quality service that keeps customers loyal and caught the attention of fast food chain KFC, which has negotiated an exclusive deal with Yummy in Venezuela. What are their secrets to this massive growth? How does Yummy map events in the app to drive repeat purchase and high performance? In this episode, part of our Reimagine Growth series sponsored by CleverTap, our host...