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Podcast: The Andrew Faris Podcast
Episode: Born Primitive Just Did $1.2M In Two Hours
Description: Bear Handlon isn't on Twitter, and if you aren't a CrossFitter you might not have heard much about Born Primitive. But I've seen them up close for years now and I can tell you for certain: it's one of the best ecommerce businesses you don't know. BP is a mid-8-figure brand, punctuated by putting up $1.2M in two hours to kickoff BFCM.
Bear is a remarkable guy who started BP with his then-wife, Mallory, while being active duty in the Navy. Oh: and he's only now getting to Amazon and brick-and-mortar retail. So there's lots of...