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Podcast: Surf and Sales
Episode: S1E173 - The value of not knowing what you don't know with Brian Trautschold co-founder Ambition
Description: The value of not knowing what you don't know. Competition is just about product and service overlap The only real competitor is fighting over budget dollars. How do you position yourself as a must vs nice to have. How to quantify culture in the sales organization. Why we stayed away from the VC world Preventing the co-founder fracture Co-founder dating is the worst experience.