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Podcast: Make Marketing Suck Less for Expertise-Driven Solo Businesses
Episode: How to UnF*ck Your Marketing So Your Business Gets Noticed
Description: If you've been in the online marketing world for any length of time, you know that we get a lot of "rules" in business from bro marketers and celebrity business coaches about marketing and how we show up to promote our own businesses. All of these tactics, all of these rules, they are what is screwing up your marketing. Because, for the most part, most of these rules change quickly. Tactics over complicate your business. They stall out your thought leadership. They make sure your message doesn't reach the people who it needs to reach. ...