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Podcast: Games Growth with Upptic
Episode: Creative, Data Modeling, TikTok, & AI (RocketShip HQ)
Description: Measurement is broken, but that doesn't mean performance is. That's among the lessons from this episode's podcast guest: Shamanth Rao, Founder and CEO of boutique growth marketing firm RocketShip HQ. Take a deep dive into creatives and data as we discuss the latest trends, useful tools, and effective strategies for the evolving mobile landscape. See full episode summary here.