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Podcast: The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Episode: Why is my product not selling despite research that tells me Customers love it?
Description: One of our listeners has a pickle. They did research that told them a product was just what their customers wanted, so they developed and launched it. But now, there are no sales. They want to know what went wrong. We suspect we might know. Research is a double-edged sword. It has the power to give us answers we want but not always the answers we need. Many things we do, deliberately or otherwise, affect what we hear. In addition, sometimes our sources are unreliable. Customers have different mindsets when they answer a question on a...