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Podcast: The Business of Fitness Podcast
Episode: 28: Stop Selling Personal Training. Start Selling Experiences.
Description: Personal Trainers shouldn't sell Personal Training. They shouldn't even sell results. They should sell an experience. So what's the difference? And why are leading Personal Trainers now changing their business models to maximise the experience? The Business of Fitness Podcast gives you actionable ideas to build your fitness business. Presented by Fitness Business Mentor, Dan Williams.