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Podcast: Dealer News Today Podcasts
Episode: “We Can’t Put the Genie Back in the Bottle” | Lori Wittman & Jessica Stafford, Senior VPs at Cox Automotive
Description: The past year has transformed car buying—from process streamlining, to digital customer relationships, to customer expectations. And once customers grow to expect a way of doing things, it’s just about impossible to turn back.On this episode, Derek is joined by Jessica Stafford, Sr. VP of Consumer Solutions, and Lori Wittman, Sr. VP of Dealer Software, who discuss transformations in auto retail, with expertise on both sides of the sale. “Seamless. That’s the key word,” says Derek, referring to the fact that digital retail tools work at all touchpoints, from trade-in values, to credit reports, t...