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Podcast: My Digital Farmer Podcast
Episode: 260 The TLCF Marketing Formula for Farms
Description: When I first started learning about farm marketing years ago, there was SO MUCH. I felt overwhelmed. I really wanted a framework to help me stitch it all together and give it a rhyme and a reason. Then, one of my mentors shared an acronym that I found really helpful. That acronym was: TLC. Here's what it stands for: T = Traffic L = Leads C = Conversion I later added the letter "F" for Fulfillment, because I found that this element was one of the key drivers behind customer retention. Today, I'm going...