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Podcast: Games Growth with Upptic
Episode: YouTube's new ATT prompt UNLOCKS iOS UA
Description: BIG NEWS FOR GAME MARKETERS! YouTube is rolling out Apple's ATT prompt! Get all the details, plus insights on how this move can boost your ad strategies and ROI!
CHAPTERS
00:00 – Cold open
00:10 – YouTube’s new ATT prompt
01:04 – You should start testing on Google iOS again
02:00 – Caveats with scaling on Google Ads for iOS
03:18 – This is good for Google’s ad revenue, too
03:30 – Sponsor plug
Get more game marketing insights at www.upptic.com!
#GameMarketing #YouTube #Advertising #Marketing #Gaming #ATT #Apple #iOS