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Podcast: The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth
Episode: Rules To Help You Decide When To Fire Your Customers To Increase Profit
Description: In this episode, we challenge the conventional wisdom of customer-centricity and discuss why firing a customer is sometimes necessary. While it may seem counterintuitive, knowing when to let go of a customer can benefit your business in the long run. We outline five critical rules to help you determine when it's time to part ways with a customer: Rule #1: Fire customers if they cost too much. Some customers drain more resources than they generate in revenue. It's crucial to track these costs accurately and address the imbalance. If you can't rectify the situation, it's time to...