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Podcast: The Groove
Episode: How AppSamurai Attracts High-Value Players
Description: AI opens access to new data on every channel, and everybodyâfrom advertisers to manufacturersâis stepping up their game to get in front of and extract value from premium players. Faheem Saiyad, Director of AppSamuraiâthe "one-stop-shop" mobile UA platformâshares the marketing mix and alternative monetization options that attract high-value players and how to effectively analyze your data to power a successful growth strategy.
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