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Podcast: Barbell Shrugged
Episode: The Man Responsible for over 1,000 Weightlifting, Powerlifting, and Bench Press World Records w/ Eleiko CEO Erik Blomberg - Barbell Shrugged — Barbell Shrugged
Description: Eleiko is a world-leading supplier of professional weightlifting, powerlifting and strength training equipment. "We work to make people stronger so they can perform better, in sports and in life," CEO Erik Blomberg describes the company's mission. In this episode of Barbell Shrugged, Anders, Doug, and Travis discuss: What is the Eleiko difference? Setting more world records than any other barbell in the world. Being innovative with new equipment. The process of perfection design, production, and customer service. Why Strong is Happy. The greatest weight lifting...