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Podcast: The Roof Strategist Podcast by Adam Bensman
Episode: 7 Laws of Marketing Every Roofing Company MUST Follow
Description: Roofers are going to need to become digital marketers in the next few years.I know that sounds crazy… but hear me out.Private equity is injecting massive money into roofing.And one of the first things they do?They 10X their marketing budgets.Imagine going from $15,000 to $150,000 per month on ads – overnight.These companies are dominating Google, Facebook, and every major lead source.Which means your cost per lead is going to skyrocket - getting less leads from your budget!If you don’...