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Podcast: Elite Selling Podcast - Mastering Tech Sales
Episode: Selling “Value Realization”: The Modern Engagement Model - Christian Smith - CRO @ Splunk
Description: SummaryIn this episode of the Elite Selling Podcast, Christian Smith discusses the evolution of sales methodologies toward a more customer-centric approach. He emphasizes the importance of understanding customer value, the role of customer success, and the need for a cultural shift within organizations to prioritize long-term relationships over short-term gains. The conversation also touches on the challenges of adapting to shifting customer expectations and the necessity of delivering continuous value to maintain competitive advantage. In this conversation, the speakers discuss the evolving role of sellers in modern sales, emphasizing the importance of partnership...