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Podcast: Paul Higgins Podcast
Episode: 388 - Super Niche To Scale Faster
Description: If you’re still in the early days of growing or scaling your business, defining your ideal client profile could be your biggest challenge. You want to serve a broader audience and focus on a specific target market at the same time. Paul’s advice is to get super niche, and you’ll start seeing some traction in a few months. In this episode, he explains how he gets super niche using The 5 ones from Taki Moore and gives some real examples. Links388 - Show NotesCloud Consultants CollectiveSendspark (code: acceleratesales)ICP FrameworkConnect...