Want to create an interactive transcript for this episode?
Podcast: How I Made it in Marketing
Episode: B2B Marketing: You can accelerate your career by identifying areas you are willing to take risks that others are not (episode #56)
Description: The How I Made It In Marketing podcast is underwritten by MECLABS Institute, the parent organization of MarketingSherpa. To learn how MECLABS Services can help you get better business results from deeper customer understanding, visit MECLABS.com/results.I have this dream that I can go into other peoplesβ heads, kind of like the movie Being John Malkovich.Friends. Family. Customers. Work colleagues.And truly get that other perspective. Truly know what those people think of me, my work, our company, our offerings.Unless my life becomes a surrealist fantasy comedy, th...