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Podcast: More Perfect Marketing
Episode: The One About Search Engine Optimize (with Wendell Jordan)
Description: If you’re a small business owner, chances are that search engine optimization is something you’ve heard of. But if you don’t have a marketing background, it can be confusing and overwhelming to know how to use SEO tactics for your own business.
There are many different types of SEO strategies out there and not all of them will work for every business (nor should they even be considered to begin with). That's why we're going to talk about the basics today- what SEO is, why it matters for local businesses, and how simple changes can he...