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Podcast: BE THAT LAWYER
Episode: Mari Ribeiro: Unique Branding for Your Law Firm
Description: In this episode, Steve Fretzin and Mari Ribeiro discuss:Gaining a competitive edge with your brand.Pros and cons of naming your firm something other than your name. Growing and expanding your brand. Keeping your brand relevant and sustainable.  Key Takeaways:Your brand speaks to the type of service you are giving. Naming your firm allows you an opportunity to stand out and get noticed in a way beyond being a lawyer. Branding can help your firm to look fresh, new, and exciting - people are drawn to that!Your brand is what will carry...