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Podcast: My Digital Farmer Podcast
Episode: How to Use a "CSA Giveaway Challenge" to Indoctrinate Your CSA Community
Description: A few weeks ago, I launched a challenge inside my CSA's private Facebook group that was meant to create some fun and excitement. I had no idea it would end up propelling my brand identity forward so profoundly. In this episode, I audit this Challenge Experiment and show you how to indoctrinate your CSA members into your brand's "why."