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Podcast: This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
Episode: PNR 128: The Future of Television Advertising Is Native
Description: In this episode of #ThisOldMarketing, Facebook looks to create
its own content and yet another prediction for the death of content
marketing is reviewed. Â SNL announces a big play in native
advertising and Google says that YouTube ads are vastly superior
than TV Ads. Â Rants include two beat downs on native
advertising practices. Â This week's TOM example of the week:
Schneider Electric's Energy University.
Facebook's Scary New World for Media
Companieshttp://www.businessinsider.com/facebook-future-of-content-2016-4
The Death Of Content Marketing - Why Brands Must Become
Cultural Currencyhttps://medium.com/@armano/ the...