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Podcast: This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
Episode: PNR 98: Apple Is Spurring On the Next Generation of Advertising
Description: In this episode number 98, Joe and Robert continue to explore the world of ad blocking. Are Apple, Google and Facebook all in this together, or are they conspiring against each other? Could there be a world in the future with all digital ads as content? In other news, Google launches mass a Gmail retargeting program to an inbox near you. Facebook launches 360 video, while Facebook Signal goes for the Twitter death march. Rants and raves include content strategy salaries and a great example of native advertising. This week's #ThisOldMarketing example: The House of Mewar (India). This week's...