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Podcast: This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
Episode: PNR 94: Social Media Isn't Dead, We're Just Using It Wrong
Description: In this episode of #ThisOldMarketing, Joe and Robert discuss an article about social media marketing being dead. Â Well, is it dead, or are most brands just using it wrong (the latter)? Â Podcasting is bigger and better than ever, and native advertising is NOT content marketing (let's say that together, shall we?). Â Rants and raves include experiences and a clear lack of strategy. Â This week's TOM example of the week: White Castle.
This week's story links include:
Can We Admit Now That Social Media Marketing Is Dead
http://withoutbullshit.com/blog/augie-ray-can-we-admit-now-that-social-media-marketing-is-dead
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Podcasting Embraces A New Era of Co...