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Podcast: This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
Episode: PNR 69: Google+ Finally Dead? Well, Not Really
Description: In this episode of This Old Marketing, Joe and Robert discuss the big Apple announcement and why Robert doesn't have an iWatch yet. Â Then, onto Google plus. Â Is it dead? Â Is it alive? Â Joe says 4 out of 10 (whatever that means). Â In addition, the boys discuss the New York Times going Hollywood with native advertising, and why PR is the new content marketing (sort of). Â Rants and raves include why marketers can't measure and how to get your long-form articles to go viral. Â This week's TOM example of the week: RCA Records and Kellogg's.