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Podcast: This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
Episode: PNR 68: The Media Industry Is Desperately Confused
Description: In the episode of PNR (dubbed the "beautiful episode"), Joe and Robert discuss Uber's new magazine launch to drivers as well as an interesting article about the negativity surrounding ghostwriting. Â In addition, the boys discuss the confusion in the media landscape, how bad native advertising can get, and how Dove's move wasn't very beautiful. Â Raves include airline safety and nifty titles. Â This week's #ThisOldMarketing example: Land's End and Apostraphe.Â