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Podcast: This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose
Episode: PNR 59: The 2015 Content Marketing Predictions Episode
Description: In this episode of #ThisOldMarketing, Joe and Robert look into the future with their 2015 content marketing predictions, which include some surprising channel focuses, communication issues with the C-Level, M&A activity and an overt focus on mobile (which could be a problem). In addition, the boys talk about the "Year in Review" Facebook disaster, as well as an amazing overview of the opportunities in podcasting. Rants and raves include an IKEA holiday commercial and the Neil Degrasse Tyson tweets. This week's TOM example: Tealium's Golden Book series.