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Podcast: Case Interview Preparation & Management Consulting | Strategy | Critical Thinking
Episode: 581: The secret of top sellers (with Rishi Dave)
Description: Welcome to an interview with Rishi Dave, a partner in Bain's Commercial Excellence practice with deep expertise in B2B marketing and digital marketing. In this episode, Rishi explains the concept of a "Day 1 List" in B2B sales and marketing and the three things that will get a supplier or seller on the list. Rishi also discussed what a "sales play" is, how to build it, institutionalize the knowledge within the company, and get the sales team to adopt the sales play to fulfill their potential and increase their productivity and sales. Rishi Dave...