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Podcast: Up Arrow Podcast
Episode: Getting Celebrities To Wear My Hats (Yes, It Happened) With Johnny Persón
Description: Johnny Persón is the Founder of Aug11, a lifestyle and apparel brand built on a foundation of resilience. Self-taught in e-commerce, marketing, and product design, he built Aug11 from the ground up. Johnny began his career in crypto and blockchain before owning and managing multiple companies. In this episode… When creativity meets commerce, what separates a fleeting brand from one that endures? From viral moments to saturated markets, entrepreneurs must balance authenticity and attention. How can a founder cut through the noise without losing the soul of their brand? Fashion and e-commerce tra...