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Podcast: Up Arrow Podcast
Episode: Why the Best eCommerce Brands Spend More Time on Boxes Than Ads With Jason Wong
Description: Jason Wong is the Founder and CEO of Paking Duck, which provides custom packaging solutions for DTC brands. Before launching Paking Duck, he built and scaled multiple DTC ventures, including Saucy, an end-to-end sourcing and logistics company, and the beauty brand Doe Lashes, which reached significant valuations under his leadership. Jason started his career as a teen entrepreneur in blogging, affiliate marketing, and e-commerce before expanding into international logistics, manufacturing, and supply chain operations. In this episode… Most founders obsess over ads, creative, and conversion rates — but overlook the one thing every customer physically touches. Pack...