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Podcast: More Perfect Marketing
Episode: The One About Effective Email Content (with Emily McGuire)
Description: First there was the email newsletter. Then there was the "news and special offers" email subscription. But today's consumers don't want to waste time or energy in their inbox. Which is why it's important for businesses to focus on creating more engaging and effective email content.
That's why we've invited Emily McGuire, Owner and Chief Email Marketer of Flourish & Grit: An Email Marketing and Automation Studio, to join us on this episode.
As someone who honors the grit it takes to get through this world, Emily appreciates ways to work smarter, not harder.
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